Anomoca Brands is a private investment firm that invests in a range of consumer brands. Since its founding, it has made 16 acquisitions. It has also lead a number of Series A rounds in crypto-currency firms, including CryptoSlam. It has invested across the world.
Invests across the globe
Animoca Brands, one of the world’s leading investors in NFT games, has partnered with sportswear firm Adidas and the music industry’s top artists such as Snoop Dogg. It has also invested in popular crypto brands such as CryptoKitties and has stakes in several other companies. However, its most notable investment is the development of its own metaverse game, Animoca Universe.
The eight-year-old firm was launched in Hong Kong in 2014. With a total of 600 employees, Animoca Brands has been a major player in the world of gaming. In fact, it has a portfolio of more than 340 companies and has invested in a wide range of businesses.
Animoca Brands’ investments are mainly in digital collectibles, blockchain games and games that use non-fungible tokens (NFTs). Most of the company’s investments are made in seed or pre-seed rounds. They have invested in companies based in Asia, South America, and the Middle East.
The company has led a number of fundraising efforts including a Series A round of $9 million in CryptoSlam and a $10 million round of funding in nCore Games. The company has also participated in multiple funding rounds in Untamed Planet and Our Happy Company, among others. And it has invested in numerous games such as Rario, Everyrealm, PortalOne, and Gunzilla Games.
Animoca has made several investments in the crypto space, including ApeCoin DAO, CryptoKitties, Burnt Finance, Metaplex, and many others. These investments include the launch of a play-to-earn game called “ApeCoin,” which lets gamers earn digital assets for performing a task. Currently, the company’s investment portfolio is valued at over US$1.5 billion.
Animoca Brands has also invested in several gaming guilds and partnered with companies such as Atari, Snoop Dogg, and Adidas. As a leading investor in the NFT gaming industry, the company has helped establish many popular games and platforms.
Leads 82% of its deals
Animoca Brands is a Hong Kong based game software company. Their portfolio spans the globe with a notable emphasis on Asia, North America and Europe. They have a plethora of subsidiaries including: GAMEE, nWay, Launchpad Luna and Quidd. These companies are responsible for a host of projects, most notably the Formula E: High Voltage.
Animoca Brands is an active investor. They have been the beneficiary of a number of successful VC investments including Dapper Labs, Galaxy Interactive and nCore Games. The company also has a solid foothold in the South Pacific, with subsidiaries in Australia, the Middle East and the Philippines.
Animoca Brands is also an active supporter of the crypto space. They have invested in several blockchain related companies, including OpenSea and nCore. In fact, they have a full stack of software products ranging from a proprietary tokenisation technology to a decentralized gaming platform. It’s safe to say that Animoca Brands is an industry leader. As a result, they have a well deserved reputation for being one of the smartest companies to invest in. Not only do they have the largest crypto presence in Asia, they have also made a bet on the mobile gaming space, with a number of titles in the works. Moreover, Animoca has taken a stab at the open metaverse, allowing for asset interoperability amongst participants. A recent announcement of their latest capital raise has bolstered this status. Interestingly, Animoca is leading the charge in the big bad world of gaming. On the horizon is the rumoured AAA blockchain third person shooter, dubbed Phantom Galaxies. Lastly, Animoca has been known to make a buck or two from a deal, as shown by its recent acquisition of Sandbox.
Has made 16 acquisitions since its founding
Animoca Brands is a Hong Kong-based company founded by Yat Siu in 2011. The company has built a portfolio of 16 companies and has more than doubled in valuation with its latest funding round of $359 million.
Animoca Brands was formed as a subsidiary of mobile developer Animoca, but the company has since spun off and begun making investments in blockchain and gaming. Currently, the company’s holdings are worth $16 billion.
As part of its strategy, Animoca Brands is investing in a number of non-fungible tokens (NFTs). NFTs can include vehicles, avatars, weapons, apparel, and virtual land. These items can be used in the metaverse, which is an open-world virtual world where participants can interact with each other.
Animoca Brands has invested in companies that specialize in NFT development. This includes Axie Infinity and OpenSea. Also, the company has stakes in Dapper Labs and Sky Mavis.
Animoca Brands has also funded a number of educational products. One is TinyTap, a platform that enables teachers and parents to create content that can be shared with others. Through TinyTap, Animoca Brands is able to gain revenue from these materials based on usage rates.
Animoca Brands recently announced a partnership with Ubisoft. This move will allow the company to develop games for the MotoGP(tm) brand. It will also expand its existing relationship with Dorna Sports. Moreover, the partnership will include a new integrated experience for MotoGP(tm) Ignition players.
Animoca Brands is a firm believer in the power of network effects, digital ownership, and the need for competitors to succeed. Its investments range from gaming to Web3 technologies, and it plans to bring popular brands to the blockchain economy.
Animoca Brands is already a licensor of NFTs, and it will continue to invest actively. Moreover, it has invested in a number of companies aimed at advancing the non-fungible token market.
Has led Series A round in CryptoSlam
CryptoSlam, a data and analytics platform for the non-fungible token (NFT) industry, has received an oversubscribed capital raise of $9 million. Its funding came from strategic and pre-seed investors, as well as a notable celebrity investor.
CryptoSlam is the leading provider of NFT data and analytics. The company provides an aggregation of NFT data from popular blockchains. Thousands of users access the platform’s analytics every day. In addition, the firm has announced plans to launch several new products.
CryptoSlam is also a popular resource for media outlets looking for information on the NFT industry. Its market data is frequently cited in news articles. It has become a point of reference for many of the world’s top media outlets.
Since its founding in 2018, CryptoSlam has received substantial funding and has grown from twelve employees to 32. Animoca Brands led the company’s latest capital raise, followed by venture capital firm Sound Ventures.
Other prominent investors in this round include Stocktwits, Polygon, and Binance Smart Chain. Additionally, CryptoSlam received support from other pre-seed investors such as Twenty5Twenty Ventures, PKO Investments, and OKEx Blockdream Ventures.
The investment will help CryptoSlam launch several new products. The company will also use the funds to continue building out the team and expand its platform.
The company is planning to expand its product offerings and introduce an NFT data API. As the NFT market becomes increasingly mature, more innovative use cases will emerge.
Despite the challenges ahead, NFTs have established themselves as the best digital proof of ownership. This trend is set to continue as more companies develop innovative products and services for this fast-growing sector.
With its new funding, CryptoSlam has the resources to grow into a full-fledged company that can keep pace with the NFT industry’s rapid evolution.
Has led seed funding round for PIXELYNX
The global music industry is expected to hit $131 billion by 2030, according to a recent report from Goldman Sachs. Pixelynx, a music-and-gaming company, is set to take advantage of that growth by developing a decentralized music metaverse. In addition to helping artists digitalise their brands, the company also wants to produce crypto-based games that can help fans enjoy their favorite songs.
With Pixelynx, international DJ Deadmau5 and electronic musician Richie Hawtin are combining their talents to launch a new music-metaverse. The music metaverse will enable musicians to monetize their music through virtual performances and NFTs. Using the Lightship Platform by Niantic, the gaming and music platform will offer an immersive mobile experience that blurs the lines between music, gaming, and Web 3.
Pixelynx’s flagship product, Elyxnir, will launch in limited-access tests in October this year. This platform will allow players to discover content, interact with artists, and collect in-game collectibles. Players can also be investors, collaborators, and influencers. A full beta version of the game is expected in the first half of 2023.
Pixelynx has partnered with Warner Music Group label Spinnin’ Records and Mau5trap Records. It also plans to launch its first music-themed game during Art Basel Miami. As of now, it has operations in five countries.
Animoca Brands, a company that is driving the advancement of digital property rights in the gaming and entertainment industries, has led the seed funding round for PIXELYNX. Animoca will work with the startup to leverage its rich portfolio and global network of platforms, infrastructure, and talent. They plan to continue investing in a variety of music studios and acquiring more gaming infrastructure to expand their offerings.
The Pixelynx ecosystem will include a music-themed gaming platform, an augmented reality (AR) gaming platform, and a physical experience. Moreover, PIXELYNX will focus on building a music metaverse, with an emphasis on interoperability and interactive audio-visual formats.